UBS hits stride after rocky road to collaboration

By David Rothnie
20 Aug 2020

UBS reckons it has a hit upon a ‘unique formula’ for growth as it expands its investment banking offering to its high net worth clients, writes David Rothnie.

When Joe Stadler joined the wealth management division of UBS in 2009, he was put in charge of the bank’s 7,000 ultra-high net worth individuals. He soon realised that not all clients acted in the same way.

“I noticed that there were around 2,000 clients that behaved ...

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