Société Générale’s new Hedge to Pledge initiative has been two years in the making. By tapping into existing flows of FX trading, it will raise funds for a variety of good causes in partnership with Epic Foundation, an innovation that could embed charitable donation into routine financial practice, and therefore wins GlobalCapital’s industry initiative of the year.
SG’s Hedge to Pledge initiative is a simple idea, but its real beauty lies in its execution. When the bank’s clients undertake an FX trade with it, they will be offered the chance to round up the amount, with the extra funds raised being channelled to SG’s social
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