Cogobuy enticing investors to buy with wide discounts
![Discounts_230px](https://assets.euromoneydigital.com/dims4/default/eb83ec6/2147483647/strip/true/crop/230x150+0+0/resize/840x548!/quality/90/?url=http%3A%2F%2Feuromoney-brightspot.s3.amazonaws.com%2F95%2Fd7%2F95f8b9a814c3436e90613b2c32f6%2Fdiscounts-230px.jpg)
E-commerce platform provider Cogobuy Group opened books for its HK$1.54bn ($200m) IPO on July 4, with the 343m shares being pitched at a big discount to its closest comparable, HC International.
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