Finland’s unrated Sanoma to roadshow for bond debut

Sanoma, the unrated Finnish media group, has hired BNP Paribas, ING and Nordea Markets to organise a European roadshow beginning on March 5. A debut bond could follow.

  • 28 Feb 2012
Sanoma was formed in 1999 through the merger of three Finnish publishing companies and an investment group. It has since bought VNU’s consumer publishing arm, educational publisher Malmberg, the Independent Media group in Russia and the Ukraine, and a 67% share of the SBS Broadcasting free-to-air TV assets ...

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