Southpaw: BNP Paribas needs to shrug off ‘could do better’ tag
BNP Paribas is a clear winner from the crisis and has a credible strategy in investment banking, but it faces a struggle to attract the best talent from rival firms, writes David Rothnie.
BNP Paribas is an investment banking enigma. The French bank won many admirers for the way it navigated the financial crisis without incurring the losses and bloodletting that crippled more prestigious rivals.
At a time when rivals are struggling to justify soaring costs as a result of pouring
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