First timers flock to empty corporate bond market as retail demand boosts reception
Debut issuers took a chance to shine this week amid a dearth of big name transactions. GFK, HSE Netz, GEA Group and Brambles took the opportunity during the last full week before Easter to issue their inaugural Eurobonds.
"All of these names would have been very tough deals normally," said a banker in London. "The only reason theyve been so successful this week is that there was nothing else to buy."
The lack of large deals from repeat borrowers meant that many of this weeks deals were
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