Boeing, as any of its staff will tell you these days, is an aerospace company, not an aircraft manufacturer. This subtle shift in semantics underlies a significant change, which Boeing's PR executives refer to as a “business transformation strategy”, through which the company has diversified from passenger aircraft into defence, space, communications, air traffic management – and financial services. The last of these, Boeing Capital Corporation, announced the opening of a Hong Kong office in June, and Asiamoney met its managing director for the region, Foster Arata, two weeks later. Boeing Capital describes itself as a “global, full-service provider of financial solutions, with a primary focus on assets critical to customers of the Boeing Company”. With its roots in the McDonnell Douglas Finance Company that was established in 1968 to help finance new aircraft, Boeing capital offers asset-backed lending and leasing services. It became a free-standing business unit of Boeing in October 1999 and has since developed a global portfolio worth over US$10 billion.
July 01, 2002