Technology is fast transforming the world of investment research. Not that long ago, fund managers had to thumb through piles of paper reports, literally metres high, to peruse stock recommendations and updates from brokerages. But computerization is changing all that. Screens have replaced paper. Yet some specialists argue that a paper-and-ink mentality lingers on to the detriment of the more efficient data access made possible by the bolder use of technology. Analysts now have at their disposal not only a range of multi-media solutions comprising text, graphics, audio and video, but also a wealth of distribution platforms including computers, mobile telephones and all manner of digital organizers. These new technologies allow brokerages to provide much more innovative service for their customers – breaking free from the linear, rather static structure of the traditional paper-based research product.
February 01, 2001