PRIVATE BANK PROFILE - Growing presence

© 2026 GlobalCapital, Derivia Intelligence Limited, company number 15235970, 4 Bouverie Street, London, EC4Y 8AX. Part of the Delinian group. All rights reserved.

Accessibility | Terms of Use | Privacy Policy | Modern Slavery Statement | Event Participant Terms & Conditions

PRIVATE BANK PROFILE - Growing presence

BNP Paribas Private Bank is one of the top second-tier private banks in Asia, and its recent hiring of 18 staff from ABN AMRO's north Asia team points to bigger ambitions. But CEO Michel Longhini is worried that too many banks are expanding without offering enough advisory work, as he tells Richard Morrow.

Unlock this article.

The content you are trying to view is exclusive to our subscribers.

To unlock this article:

Request demo or Login
  • 4,000 annual insights
  • 700+ notes and long-form analyses
  • 4 capital markets databases
  • Daily newsletters across markets and asset classes
  • 2 weekly podcasts
Gift this article