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'Welcome to the layer cake, son'
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How investment banks profit when clients can’t shop around, and why their clients should be grateful
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Jarring, disengaging virtual meetings may have supplanted elite airline status and globetrotting at will for investment bankers. But this is an industry where the smartest adapt, and will make the best of both
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Capital markets may be about numbers but more than that, they’re about people. When you’re pitching clients remember that, and also what Aristotle said about logos, ethos and pathos — but forget the hubris